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## My Account

### Alex Johnson

Product Manager

alex.johnson@bizmetrics.com

12 Projects
89% Goals Met
24 Reports

# Analytics

Deep dive into your business performance metrics and trends.

Date Range
Category
Region

### Revenue by Category

- Products $45,000 (38.5%)
- Services $32,000 (27.4%)
- Subscriptions $28,000 (23.9%)
- Other $12,000 (10.2%)

### Monthly Comparison

$357K
H1 2025
+19.7%
$300K
H1 2024
baseline
$57K
Growth
+$9.5K/mo avg

### User Activity

### Conversion Funnel

Visitors 10,000
Signups 2,500 (25%)
Trial Started 1,200 (48%)
Converted 480 (40%)
4.8%
Overall CVR
+0.5%
$125
Avg CAC
+$8

### Detailed Performance Data

Channel | Visitors | Conversions | CVR | Revenue | Trend
--- | --- | --- | --- | --- | ---
Organic Search | 4,250 | 215 | 5.1% | $42,500 | +12%
Paid Ads | 2,800 | 168 | 6.0% | $35,200 | +8%
Social Media | 1,650 | 58 | 3.5% | $12,800 | 0%
Email | 890 | 62 | 7.0% | $18,600 | +22%
Referral | 410 | 37 | 9.0% | $14,800 | +15%
Direct | 1,200 | 84 | 7.0% | $21,000 | -5%